Loyalty and Guest Journeys on The MarTech Summit London Agenda

Travel is one of the sectors the organisers expect at The MarTech Summit London, on 10 and 11 November 2026 at Convene 155 Bishopsgate. The customer experience track covers personalisation, customer journeys, loyalty and omnichannel engagement, and a B2C stage runs discussions for consumer brands.

What the customer experience track covers

The organisers list customer experience as one of six themes for 2026, with AI-powered marketing; data and customer intelligence; MarTech operations; growth and revenue; and leadership and strategy. Data and customer intelligence includes first-party data, CDPs and analytics, and MarTech operations includes marketing automation, stack integration and RCS messaging.

The organisers expect 600+ senior marketing, customer experience, digital, data and technology leaders from across EMEA, with around 85% of the room at Director level or above. More than 90 speakers run 33+ sessions across three stages: strategic keynotes, specialist B2B sessions and B2C-focused discussions, with 30+ solution providers on site.

Who is in the room

The audience, as the organisers describe it, is CMOs, CDOs, CCOs, heads of marketing, digital, CX and data and analytics, marketing transformation leaders and country managers, from retail, financial services, technology, telecommunications, travel, FMCG and healthcare.

Ashley Flight of JP Morgan Chase and Sesi Sijuade of Barclays are on the line-up, alongside speakers from Liverpool FC, De’Longhi Group, Virgin Media O2, Sainsbury’s, Moody’s, Knight Frank, Reckitt and Diageo. Helen Bennett of Liverpool FC and Ishaan Kaul of Reckitt are also listed. The summit has a no-repeat speaker policy, so each edition brings new voices and case studies.